Client: CoffeerunÂ
Services: Logo design, Visual Identity design, Branding
Industry: Cafe Shop Equipments
Design Inspiration:
Coffeerun brand is active in the field of supply and repair of cafe equipment and is a subset of another brand with the owl symbol. For this reason, the owl brand has been used to show the larger brand and the portafilter symbol has been used to show the connection with the coffee industry.
Symbolism and Design Choices:
Technical Specifications:
This logo was designed with Illustrator software and delivered to the customer in AI, SVG, PDF, JPG and PNG formats. For responsive logo modes, designs are provided to the customer so that they can easily use the logo anywhere.
Design Process and Approach:
First, a questionnaire was presented to the customer so that we understand the characteristics of the brand, target audience and business goals. Using these questions, we were able to present several designs to the client and they chose this logo among these designs.
Color Pallet:
L
